Tony Rocks Hair Website Redesign Concept

A speculative website redesign concept for Tony Rocks Hair, created to explore stronger service positioning, cleaner navigation, and a more polished digital first impression. The goal: refresh the shop’s online presence with a cleaner homepage and clearer service options.

Website Concept Copy Direction Visual Identity

Self-initiated portfolio concept. Not commissioned or launched by the business.

↓ if your hair is not becoming of you, you should be coming to me ↓

01 — BEFORE & AFTER

A sharper first impression

From a scanned-logo homepage to a confident, bookable landing page.

BEFORE — the existing logo treatment

Tony Robinson existing logo — master colorist and hair designer

AFTER — the redesigned homepage concept

Redesigned Tony Robinson homepage — bold type, scissors hero, clear nav with booking
ROLEwebsite concept · copy direction · visual identity
FORMATspeculative website redesign
STATUSself-initiated — not commissioned